Cookie Policy
This Cookie Policy explains how ApexBeat.ai (a product of iSoft Group, UK) uses cookies and similar tracking technologies when you visit our website and use our platform.
1. What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or phone) when you visit a website. They help the website remember your preferences, improve performance, and provide analytics data to the website owners.
2. Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential | Required for the website to function. Enables login, payment processing, and basic navigation. | Session / 30 days |
| Functional | Remember your preferences (language, study settings, dark mode). | 1 year |
| Analytics | Google Analytics 4. Helps us understand how visitors use our site (pages visited, time spent). | 2 years |
| Marketing | Meta Pixel (Facebook). Tracks ad conversions and shows relevant ads. Only with consent. | 1 year |
3. Third-Party Cookies
We use services from these third parties that may set cookies:
- Google Analytics 4: _ga, _gid, _gat (usage analytics)
- Meta (Facebook) Pixel: _fbp, fr (ad tracking and conversion measurement)
- Stripe: __stripe_sid, __stripe_mid (payment processing security)
- Cloudflare: __cfduid, __cfruid (security and CDN)
4. How to Manage Cookies
You can control cookies through your browser settings:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Safari: Preferences → Privacy → Manage Website Data
- Firefox: Settings → Privacy & Security → Cookies and Site Data
- Edge: Settings → Cookies and site permissions
Note: Disabling essential cookies may prevent you from logging in or using payment features.
5. Cookie Consent
When you first visit ApexBeat, we show a cookie consent banner. You can:
- Accept All: Allows all cookie types (essential + functional + analytics + marketing)
- Accept Essential Only: Only cookies required for the site to function
- Customize: Choose which non-essential cookies you accept
You can change your preferences anytime by clicking the cookie settings icon at the bottom of any page.
6. Changes to This Policy
We may update this Cookie Policy when we add new services or change our cookie usage. The "Last Updated" date at the top shows the most recent revision.
Questions About Cookies?
- Email: hello@apexbeat.ai
- WhatsApp: +92 325 9032757
- Response time: Within 48 hours